Whataburger Helps Turn Achievement Into Books

Stults Road Elementary students celebrating with their newly earned books.

Students at Stults Road Elementary are earning books in a new and exciting way thanks to a $10,000 donation from Whataburger. The gift funded a new book vending machine that allows students to select books they want to read and keep, turning achievement into a meaningful reward that builds both confidence and curiosity.

Students earn coins for the vending machine by demonstrating academic growth or positive character traits. Whether it’s meeting learning goals, showing perseverance, or modeling kindness, the program reinforces behaviors that support both academic success and a positive school culture. For many students, choosing their own book adds an extra layer of motivation and pride.

The initiative supports Richardson ISD’s North Star Goal of every student, teacher, and leader meeting or exceeding academic growth goals. By connecting learning and character development with a tangible reward, the book vending machine helps foster a love of reading while celebrating progress in a way that feels fun and empowering for students.

The Richardson ISD Foundation is grateful to Whataburger for investing in Stults Road Elementary and believing in the power of literacy, encouragement, and opportunity. Partnerships like this help create joyful learning experiences and lasting impact for students across RISD.